Prospecting has never been harder – or easier. Yes, it’s hard to get responses, but you have all the tools at your finger tips to increase your odds of grabbing the attention of your top contacts and getting a reply. Gone is the dialing for dollars mentality. You can do better than that. You can [...]
01.17.2010
Categories: Marketing Strategy | Comments Off
With literally millions of websites, pages and blogs on the internet with every search, new and seasoned businesses alike are eternally seeking the holy grail of a simple and cost-effective method to being found by local prospects. Of course there are many ways to advertise via the more popular websites; however, these are becoming increasingly [...]
12.02.2009
Well, it’s that time of the year: generally a significant time of the year for retailers, they’ll be hoping huge Christmas sales will bring them a prosperous end to 2009. The Big retailers will use £millions flexing their marketing muscle, bringing awareness to their products. It’s a colossal advantage over the small retailers, but the [...]
10.29.2009
Relationship Marketing involves using methods and tactics to develop long term relationship with customers in order to retain them and their loyalty. An organisation must exceed customer satisfaction in order to retain them and develop a healthy relationship with their customers. Traditional transactional marketing involved the organisation focusing all of its marketing efforts on attracting [...]
08.03.2009
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Written by Jenny Nguyen, Marketing Manager, Signposter.com for Bytestart.co.uk 29th July 2009 ”The only thing worse than being talked about is not being talked about” Oscar Wilde was the master of the snappy one-liner, but unbeknown to him his words of wisdom were to prove particularly relevant, in the early 21st century, to small businesses. [...]
04.17.2009
There can be few tools in your marketing kit that are as powerful as the Sales Letter. That said, so many are written without sufficient regard to a persuasive call to action. It’s a shame because after all it’s how we motivate our reader to take the next step that’s the key to getting the [...]
